Search Engine Optimization

Rs25000

~~Rs30000~~

Morning, Evening

This course includes

On-Page SEO
Off-Page SEO
Labs Working
Certificate of Completion

24/7Support

Feel Free to contact our live support+92 311 1160666

Course Description

SEO comprises the set of practices used for optimizing a website for increased visibility and relevance in search engine rankings. Basic principles of SEO are not only clear and precise to understand, but they are also essential and easy for building a successful web presence for your business.
Importance SEO & Online Earning

Now a days SEO become the need of every business and higly in demand, so you can learn it on professional level and grab the customers from market and earn money online.

Course Outline

Introduction to SEO

Understanding Search Engines

Market Identification

On-Page Optimization

Off – Page Optimization

Working with AdSense

Download Course Outline

Introduction to SEO

Introduction to SEO and Online Earning
Search Engine Optimization Approaches
Concepts of Off page and On Page

Understanding Search Engines

Fundamentals of HTML
Classification of Search Engines
Crawler-Based Search Engines
Human-Powered Search Engines
Pay-for-Performance Search Engines
Hybrid Search Engines
How Search Engines Rank Pages
Search Engines Basics (Google/Bing)

Market Identification

Defining your Niche and Audience
Identify Your Top Five Competitors
Online target market Identification
Realizing the power or value of internet

Picking out Keywords

Defining your Niche and Audience
Preparing to Research Keywords and Getting Suggestions
Keyword Research and Optimization
Using Keyword Suggestion Tools

Optimization – Tuning the Pages

Key Concepts: Keyword Prominence, Density, Proximity and Frequency
Creates Effective Title and Meta
Optimizing Layout of Your Pages
Optimizing Navigation and Menus
Duplicate Content Issues
Local SEO for Your Site

How to Build SEO Friendly Website

Defining your Niche and Audience
Title, Meta Tag Creation and Optimization
Images SEO with ALT attributes
HTML Concepts (Basic)
Website testing and Analysis

Website Submission

Search Engines’ Submission Rules and Guidelines
Submitting to Search Engines: Google, Yahoo, Bing etc
Creating a Search Engine Friendly Sitemap
Submitting to Directories
Submitting to Business Directories
Submitting to Classifieds
Participating in Forums
Blogs Commenting
Create Link Wheel

Link Marketing

Link Popularity and Link Quality
Google PageRank, Local Rank and Hilltop Algorithms
Link Building Strategies and Techniques

Monitoring Search Engines Rankings

Black-Hat Techniques vs. White-Hat Techniques
SEO Code of Ethics
Gray-Hat SEO
What to Do if your Site Has Been Penalized

Web Analytics

Introduction to Web Analytics
Analytics and Goals
Google Analytics Setup
Free Analytics Tools

AdSense

Create your own Domain
Hosting for Website
Basic Idea about website
Build your own website
Google Indexing, XML Sitemaps
How to manage website
How to create AdSense account
Manage account and Earn Money!
AdSense Note
Search Engine

Student feedback

4.6

Course Rating

Wynton McCurdy
16 courses, 10 reviews

a year ago

Wow, I’ve learnt so much and it has already changed what and how I do things. I can not wait to start the next course.
Wynton McCurdy
16 courses, 10 reviews

a year ago

Skilify is the best platform to learn new technologies and courses. I have learned a lot many things from this platform.